DMD Insights Blog

Browsing all of posts in green  

Adventures from the Antarctic Abyss

Posted by Melanie on July 30 at 12:25 PM Every wonder what it’d be like a scientist roaming uncharted territory in search the Earth’s secrets? Topics: free write, green        1 Comment Read Full Post

It Happened This Week

Posted by Melanie on July 25 at 10:11 AM A weekly round-up of all things Insight. Topics: advertising, architecture and design, arts and culture, branding, design, free write, green, interactive        1 Comment Read Full Post

Did LEED kill green design?

Posted by Melanie on July 15 at 3:54 PM The USGBC's LEED green building rating system has been embraced as the golden-child of architectural mega-firms and corporate real estate developers, alike.  But has this dummed-down approach to green design done more harm than good?
Topics: architecture and design, green, public relations        2 Comments Read Full Post

Fresh ideas on Green

Posted by Melanie on June 11 at 5:44 PM Advertising Age's Green Conference brings together NGOs and industry to separate the green-talkers from the green-walkers. Topics: branding, green        0 Comments Read Full Post

Beep! Beep! Who's got the keys to the....zero-emission car?

Posted by Rowland on May 5 at 7:29 AM I'm obsessed with cars. As a kid I would memorize everything about them. I think it surprised my family, as my eyesight percluded my chances of driving.  Nonetheless, I would sketch new dashboard designs, quiz car dealers on MPG and horsepower, and drive the rest of my family—who honestly didn’t care as much about cars—a bit crazy. So, it is with some childlike glee I can tell you about two new cars, and one concept car that are attempting to finally, truly decrease emissions.
Topics: branding, design, green        0 Comments Read Full Post

4.6 Billion Years Young

Posted by Melanie on April 22 at 10:09 PM Earth Day 2008: 10 great facts about the planet we call home Topics: free write, green, philanthropy        0 Comments Read Full Post

Greenopia releases green business guide to New York City

Posted by Melanie on April 21 at 3:15 PM Greenopia releases their Zagat-style sustainable business guide for New York for Earth Day 2008.  Find everything from green bakeries to burials! Topics: architecture and design, arts and culture, branding, green        0 Comments Read Full Post

Google Goes Dark

Posted by JR on March 29 at 3:58 PM So many of us use a google toolbar these days. However, if you happen over to the Google search engine home page today, you will find that Google has, literally, gone dark... Topics: green, interactive        0 Comments Read Full Post

Conde Nast Looks at the Best & Worst Green Companies

Posted by Duke on February 26 at 10:24 AM In the March issue of Portfolio, Conde Nast reports on the 11 best Green Companies and the 10 worst that should be doing more.  Some are expected, some are surprising... Topics: branding, economic development, free write, green        0 Comments Read Full Post

Metrics Round-up: 2008 so far...

Posted by Rowland on February 25 at 5:53 PM Consumer decisions on sustainability; corporate investment in sustainability. Advertising clutter. DVR usage. Who really clicks on ads? Bloggers are a nice demographic, but not all the next generation is as online savvy as you think. Fine out more in the metrics round-up. Topics: advertising, branding, grassroots, green, interactive, public relations        0 Comments Read Full Post

Old to New: A New Take on Recycling & Reusing

Posted by Katie on January 15 at 6:07 PM
Recycled products aren't new, but it isn't often that we see remnants of the old product within the new. 
Topics: architecture and design, green        2 Comments Read Full Post

Can a cheap, open source, green computer take the market?

Posted by Rowland on November 11 at 7:32 PM Wal-Mart has sold out of the under $200 (not including monitor) computer. It is green.... Topics: green, interactive        0 Comments Read Full Post

Greenbuild: Notes from afar

Posted by Rowland on November 10 at 7:40 PM A round-up of coverage from the largest Greenbuild trade show in Chicago. Topics: architecture and design, green        0 Comments Read Full Post

Rapid Prototyping for Architecture and the culture of "making things"

Posted by Rowland on October 21 at 8:07 PM A truly fascinating read in this month's Harvard Design Magazine arguing for architecture to embrace more mass production and step away from custom design. I found the read exhilarating as it embraced some of today's intriguing ideas: rapid prototyping, 3D printing, and Building Information Management (BIM). I actually found the article through Tree Hugger which gets very excited about the idea of "printing buildings" which would much better control the use and removal of building products.... Topics: architecture and design, branding, design, green, interactive        0 Comments Read Full Post

"Everywhere I go...

Posted by Rowland on October 21 at 12:31 PM ...They ask about Subprime and climate change...." Topics: financial services, green        0 Comments Read Full Post

The Many Shades of Green

Posted by Rowland on July 1 at 8:33 PM If you are not convinced of that, check out the story in the New York Times today. Front of the Sunday Style Section, it takes a stance that contrasts action that results in environmental change against the green lifestyle choices of many consumers.

Now take the responses I’ve seen online right away..... Topics: green, public relations        0 Comments Read Full Post
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